And who can help you unlock that box? Great thinkers that you can learn from.
I know, seems simple. It is and it isn’t. You have to find those thinkers.
Here’s you go:
One of the most influential creative minds on the planet is Bob Isherwood, worldwide creative director of Saatchi & Saatchi .

First Question: How do i know this?
I’ve had the extreme pleasure of hearing Bob speak and have seen the results of his creative guidance.

Second Question: Who is this guy again?

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One of the most well spoken ,brilliant, menschy ( really good thing) people you could ever meet.

His site ,heresanidea.com, gives you a mere glimpse into this man.

Third Question: And what does this mean to me, a photographer?
If you consider your work clear and communicating the intended message, just take a read on Bob’s thoughts. And then take another look at your work.
It’ll bring up your game. In your entire life.

Cheers!
Damon Webster