Sony Puts 4K in the Consumers Hand

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Are you ready to start using a video camera dedicated to shooting video?

This could be the unit you’ve been waiting for.

For about $2000., available in March, the new Sony 4K Handycam® FDR-AX100, brings you 4 times HD quality in a consumer based video camera.

Coupled with this camera is a ZEISS® Vario-Sonnar T* lens, 29mm with a 12x zoom!

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I always recommend outboard audio solutions for recording, you do get the feature of a noise reduction filter for audio behind the camera. No more mouth breathing or throat clearing on your videos.

And you can transmit the material via the built in wi-fi.

When you are editing though, make some room on your desk for a  good sized hard drive because 4K will eat it up. Great quality images are huge files, And make sure your computer processor has got some real speed because you need a powerful machine to edit this material.

On the flip side, this camera is designed for the consumer meaning it’s relatively intuitive, and dare we say, easy to use.

You can add a pro mic, with an optional XLR kit.

The detail you’ll see in your home movies will bring your memories to a point of clarity like you haven’t seen before.

And now the official word.

Sony ELECTRONICS LAUNCHES FIRST COMPACT 4K HandyCAm® CAMCORDEr

New model delivers highest resolution image quality, diverse record and playback capabilities as well as easy sharing — at a quarter of the size and one third of the weight of current model

 

LAS VEGAS (CES BOOTH #14200), Jan. 6, 2014 – Sony Electronic’s newest 4K Handycam® FDR-AX100 camcorder delivers a compact solution for people who want to capture and enjoy their special moments in the highest possible image quality – four times the resolution, clarity and detail of high definition.

The AX100 is 74% smaller and 66% lighter than the recently announced FDR-AX1 model, but despite its small size, the new 4K camcorder houses the very best digital imaging technology. Sony’s AX100 model is the first 4K Handycam to feature a large, 14.2 effective megapixel back-illuminated 1.0-type Exmor R™ CMOS sensor. Far larger than the sensor in conventional consumer camcorders, it captures flawless 4K Ultra HD images (3840 x 2160 pixels) while also allowing beautiful “bokeh” background defocusing effects, even in low light conditions.

“The innovative new AX100 4K camcorder is a natural extension of our popular ecosystem of 4K products,” said Patrick Huang, director of the camcorder business at Sony Electronics. “With unparalleled performance, it’s the perfect device for enthusiasts, hobbyists and even professionals looking for a more affordable, compact and high performance 4K video solution.”

Sensor, Processor and Lens

The new 4K camcorder realizes incredibly vivid, lifelike footage due to its ultra-powerful BIONZ X processor that employs area-specific noise reduction and detail reproduction technology. The blazingly fast image processor makes it possible to record 24P and 30P movies at the camera’s full resolution and play them back with incredibly smooth, sharp motion. This new image processing technology achieves an even better balance of exceptional detail and advanced noise control, while its ability to record at 120p enables slow-motion playback at one-fifth the speed in a 24p environment in post-processing. Together with the camcorder’s advanced Cinematone Gamma/Color function, a sumptuously warm, rich look to footage can be achieved. For even more polished results, Optical SteadyShot image stabilization keeps footage smooth and blur-free when shooting handheld with the compact camcorder.

The Handycam AX100 camcorder comes with a new ZEISS® Vario-Sonnar T* lens that is tuned for high resolution image description. Definition is finespun right into the corner of the frame, thanks to the 11 group/17 element lens that incorporates AA (advanced aspherical) and ED lens elements. This 29mm wide-angle lens is ideal for capturing grand landscapes, and also covers a wide-range of image expression thanks to a maximum 12x optical zoom and 24x (HD)/18x(4K) Clear Image zoom. Working in harmony with the large 1.0-type sensor, the BIONZ X processor and ZEISS® lens with a seven-bladed aperture produces beautiful “bokeh” background defocus effects and still images similar to those achieved by professional video cameras.

Impressive Video Capture

The FDR-AX100 camcorder records 4K and HD movies in XAVC S, a consumer friendly format based on the XAVC codec developed for 4K/HD and professional use,which uses MPEG-4 AVC/H.264 for video compression and linear PCM for audio compression, while saving files in a MP4 wrapper. For greater flexibility, Dual Video Recording simultaneously captures in AVCHD high quality movie clips for HDTV and Blu-ray disc burning, as well as MP4 HD video ideal for sharing on the internet. The ability to utilize all three formats makes this camcorder a versatile tool for creating content that can live in a number of different environments.

The new addition of My Voice Cancelling takes audio to the next level by automatically reducing vocals from immediately behind the camera without affecting the subject’s voice. As a result, unwanted vocal noise from the videographer is reduced so the subject’s voice is clear and ensures movies shot on the AX100 camcorder sound just as good as they look.

Electronic Viewfinder, LCD and Manual Control

The camcorder also features a bright, high-contrast 0.39” type OLED Tru-Finder™ which reproduces rich color and deep blacks. A new optical design of the Electronic View Finder, using four dual-surface aspherical lenses, allows for a 33-degree wide angle view forcrisp edge-to-edge visibility. The 3.5” (16:9) WhiteMagicLCD™ screen (921K) displays sharp, vivid images, so consumers can compose shots more easily and even change settings to best represent the scene.

Sony’s AX100 camcorder gives filmmakers more control over shutter speed and aperture by offering a choice of selectable Clear, 1/4 filter, 1/16 filter or 1/64 Neutral Density (ND) filters to adjust light levels entering the lens. Together with its large image sensor, the built-in ND filters enables “bokeh” effects even in bright conditions without increasing shutter speed. An easily accessible lens ring provides fingertip control of focus or zoom. Film enthusiasts will also appreciate the side-mounted dial that can be assigned functions like gain or brightness, making it easy to control even when looking through the electronic viewfinder.

Wi-Fi and Other Convenient Features

The AX100 model has on-board Wi-Fi for easy connection with any iOS™ or Android™ smartphone coupled with Sony’s free PlayMemories® Mobile app, and features Near Field Communication (NFC) one-touch for simple connection to NFC-enabled Android™ devices. Wi-Fi also allows wireless playback of content stored in the Handycam on a networked TV (DLNA renderer compatible TV and access point are required; not compatible with XAVC S format). Additionally, a connected smartphone can be used as a remote to control the camcorder.

Playback of video and still photos on a 4K TV is as simple as connecting the supplied HDMI cable. Content captured on the new 4K camcorder can also be enjoyed using Super-sampled Full HD Playback which automatically down-converts 4K footage to very high quality 2K (Full HD), using the enormous amounts of data in every 4K frame for spectacular results.

Users can expand their photographic and movie shooting possibilities by attaching optional accessories via the Multi Interface Shoe, including a powerful external light, stereo microphones, and optional XLR kit. A compatible remote control can also be connected with the Multi Terminal.

Pricing and Availability

The Sony Handycam AX100 4K camcorder and its compatible accessories can be ordered via presale and will be available in March for about $1999.99, athttp://store.sony.com, Sony retail stores and other authorized retailers nationwide.

 

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